Lydia Medeiros

Food Animal Health Research Program
Faculty

Professor Emeritus

I work with models of consumer behavior, especially in relation to consumer food safety that requires a risk/benefit decision before acting.  We are constructing mental models of consumer food safety behavior and use the Risk Information Seeking and Processing model to evaluate the models.

Picture for medeiros.1

Ohio Agricultural Research and Development Center
1680 Madison Ave
Wooster, OH 44691